American Eagle Outfitters celebrates the Opening of Its First Store In Lebanon

Kaslik, 17th October, 2011—American Eagle Outfitters Inc., (NYSE: AEO) a leading lifestyle brand for young men and women ages 15 to 25, opened this week its first store in Kaslik, a prime shopping district in Lebanon. This marks the seventh store to open in the Middle East since the brand launched in Kuwait and the UAE in March, 2010.

The 795 SQM store is over two levels and is located in a prime location in the popular Kaslik high-street; it is designed to offer an authentic American ambiance with its brick walls and wood paneling. Complemented with a service-oriented shopping experience that American Eagle Outfitters is known for around the world, the new store offers great fashion at affordable prices.  With denim at the core of every collection, available in a wide selection of fits and washes, there is a favorite for everyone. Opening with the Fall collection featuring new key items such as sweaters and shirts for both men and women to be layered over tanks and T’s to complete the look.

Men can shop for their everyday casuals from the Fall collection on the main level. This Fall, AE offers an extensive selection of tops including T’s, Fleece and woven shirts. Stripe T’s make a statement and are available in bold color-on-color stripes or neutral thin stripes, perfect for pairing with a full zip hoodie. With the focus on plaids this season, the cool black plaid shirt is the ideal layer over colorful tees. Add attitude to any outfit with distressed leather belts.

For women, the lower level at the store is dedicated to the AE fashion collections including the latest Fall collection and Aerie, the comfortable loungewear and intimates brand. This Fall, the cable knit Dolman Sweater is set to be a favorite with its off the shoulder fit, perfect to dress up with skinny jeans or jeggings. For a more casual look the AE hoodie with its pop colors is a must-have. A simple accessory goes a long way to dress up any look and this season feather scarves and necklaces are guaranteed to add style.

The Aerie collection features ‘Drew’ the newest and most push-up bra to wear under every fall outfit in 15 colors. Beautiful feminine detailing like pointelle stitching, cute brass buttons and prints of colorful dots & stripes make this collection the coziest for fall.
About American Eagle Outfitters, Inc.

American Eagle Outfitters, Inc., through its subsidiaries, (“AEO, Inc.”) offers high-quality, on-trend clothing, accessories and personal care products at affordable prices.  The American Eagle Outfitters® brand targets 15 to 25 year old girls and guys, with 932 stores in the U.S. and Canada.  aerie® by american eagle offers Dormwear® and intimates collections for the AE® girl, with 153 standalone stores in the U.S. and Canada.  The latest brand, 77kids® by american eagle®, is available at 21 stores across the nation. The 77kids brand offers “kid cool,” durable clothing and accessories for kids ages zero to 14.

For further information please contact:

Rasha Taha, Brand Marketing Manager | American Eagle Outfitters,

Phone: (+965) 2258 1881                 Email: rasha.taha@alshaya.com

 

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