Beirut – 18 May 2011 - LG Electronics, a pioneer in home appliances and the world’s leading air conditioning manufacturer, has introduced the new Art Cool Air Conditioning unit to the Lebanese market. The new LG Art Cool combines stylish and attractive design with multi-function features, exclusive to LG.
The LG Art Cool has the ability to function under extreme conditions of up to 54 degrees Celsius thanks to the introduction of the new multi-stage Tropical Compressor, which is now being used in all LG products. The durable Tropical Compressor also reduces noise by 14 percent and power consumption by 12 percent.
The Art Cool has also been equipped with Plasma and Allergy filters to maintain a healthy environment for your family and the. Swirl Swing function distributes air more evenly throughout the room.
The Art Cool includes the Jet Cool function that reduces the temperature of a room to 18°C in as little as 30 minutes. The Auto-Changeover function automatically switches to either the cooling or heating mode to maintain the optimum room temperature during season changes. One of the main features of LG AC Art Cool is the Auto-Cleaning function, which automatically removes odors and purifies the air by filtering viruses and dust.
“By combining customer insight with industry-leading technology and design, LG continues to develop products which set the industry standard in Air Conditioning,” Said Mr. Rabih Dawaliby, AC Levant sales and marketing manager for LG Electronics. “Our products ensure that we are the leading brand in the Global Air Conditioning market and the number one brand in this category in Lebanon”, he added.
The new LG AC Art Cool not only has cooling, heating, air purifying and dehumidifying functions but also ensures that bulky, unattractive air conditioners become a thing of the past with the elegant and stylish mirrored feature, complimenting the interior of any home.
“Our main priority is to provide luxurious, safe and comfortable living standards to meet modern lifestyle demands,” said Dawaliby. “Thanks to its elegant design, the LG AC Art Cool Mirror has become the preferred air conditioning choice for interior designers and architects, proving that style does not need to be compromised for comfort.” He ended.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines, and refrigerators. LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.
About LG Electronics Home Appliance Company
The LG Electronics Home Appliance Company is an innovator in the home appliance industry, dedicated to offering healthier and greener products, blending smart technology and trend-setting design and providing a complete solution for improving daily life. LG’s insightful products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, and built-in appliances, are designed to resonate with consumers around the world. LG’s innovative technologies and convenient features, including the world’s first interactive refrigerator, steam washing machine and combination oven and microwave, set new trends in the appliance industry, helping to establish LG as a global leader.
LG Electronics Inc.-Levant-Beirut office
Samar Abdul Karim
Brand Marketing Country Manager
Tel:+961-1-487540, Fax: +961-1-487579
Layale Abou Antoun
Tel +961-1-486065, Fax+ 961-1-486064