Beirut, March 8, 2011 – Sony and Alliance Electronics SAL, as part of their 2010 Winter Campaign, were pleased to offer seventy-seven lucky winners the chance of a lifetime. Upon purchasing their Sony VAIO laptops from an authorized dealer, a “Scratch and Win” card was presented to the buyers, with the opportunity to win a treasure trove of valuable Sony prizes.

The month-long promotion concluded with a draw that took place on Friday, February 25th at Sony World, Beirut Souks, in the presence of officials from the national lottery ministry office. Also present was Mr. Amin Mouhayar, brand manager of Sony VAIO, who expressed his gratitude to the winners for their support and participation.

The first three winners took home a 40” Bravia 3D LCD with a 3D Blu-rayTM DVD player, two 3D glasses, two 3D movies, as well as game vouchers for PS3TM. The endless number of gifts, some of which included PlayStation 3 game consoles, PSP’s, Cyber-shot digital cameras, Sony portable DVD players, mp3’s, and digital photo frames, were received with smiling faces – another successful campaign for Sony, another triumph for Sony users.






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