Beirut. July 2011: The awaited re-opening of the Sodeco branch of ZAATAR W ZEIT that went under a big renovation project to adapt the new Zaatar W Zeit concept finally happened. The press revelation was on July 20th during which all the presence from media, bloggers and friends enjoyed the live performance of Nemr Abou Nassar. ZAATAR W ZEIT invitees lived the new experience while tasting the same high quality of food yet in a more urban environment.
The new logo is a distinctive, modern marquee that provides a more literal and graphic expression by creating a simple link between the thyme and the oil, the leaf and the droplet, and forms a distinctive ‘Z’ within the negative space.
The internal look reflected urbanity, glamour and ambition while maintaining the simple, joyful conviviality of the Lebanese culture. The aim of creating such an ambiance is to invite ZAATAR W ZEIT lovers into a place that offers everything ranging from fast casual or full service casual diner to a lounge area.
“Our target is to be the all day URBAN LEBANESE EXPERIENCE, a place to feel like your second home; to enjoy healthy and quality food in a friendly environment for a long lasting continuous experience: stated Mr. Mazen Corban, ZAATAR W ZEIT’s Marketing Director. It makes you come back and ask for more but most importantly is to enjoy it with your loved ones.”
The hip and popular Lebanese chain has taken a deep-rooted symbol at the heart of Lebanese culture – the Mankousheh with attitude or traditional Lebanese wrap – and modernized it for a new generation in a trendy and urban but still deeply authentic environment.
For More Information, please contact:
00 961 3 961 206. 00 961 3 461 340
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